Position: BTL Executive
Experience: 1-3 year
Salary: 30-35k In hand(Depending on Experience)
· BTL budgeting & preparation of Marketing Calendar.
· Conceptualizing and driving BTL activations for the product.
· Responsible for footfall enhancement through BTL activations.
· Competition analysis to understand the new trends in the market.
· Catchment study for effective Store launch marketing plan.
· Coordination with agencies for designing promotional collaterals.
· Planning for marketing collaterals like POSM, signages, leaflets, etc.
· Ensuring compliance with brand guidelines.
· To ensure greater brand visibility and create higher brand recall. Tie ups & Vendor Management
· Cross promotion and tie ups with other brands for activations.
· Creation of partnership proposals for activations.
Desired Candidate Profile
Marketing & Sales Competency BTL Execution Alliances & Partnerships Event Planning & Execution Excellent Presentation Skills Strong Communication & Negotiation Skills
Industry Preference: Personal Care or Female Hygienic Products.
Target Companies: Soothee, First Step digital, Bella, Sofy etc
Mail me updated resume with current salary:
satish – 8851018162
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Posted on: 22nd Sep, 2018